PRIVACY POLICY

This policy is written in accordance with Amendment 13 to the Israeli Privacy Protection Law, תשמ”א-1981.

1. Introduction

At 51BLUE, your privacy matters to us.

This Privacy Policy explains what personal information we collect, why we collect it, and how we use it—whether you’re simply exploring our free content or have chosen to become a 51BLUE member. It applies to everyone using our website, www.51blue.com, including access to any membership programs, courses, or services.

2. What Data We Collect and Why

We collect personal information only when necessary, and always for clear, specific purposes.

When browsing the website (free access):

We do not collect personal information or use cookies when you browse our free content.

When you purchase a membership:

We collect the following personal details:

  • First and Last Name
  • Email Address
  • Phone Number
  • Country of Residence
  • Billing Address (Street, City, Postal Code) 


These details are used to:

  • Process your membership order and payment
  • Provide you with access to the membership content
  • Send confirmation emails and essential service updates
  • Respond to customer support requests
  • Fulfill legal and tax-related obligations


We do not use your personal data for advertising, profiling, or third-party marketing.

3. Legal Basis for Processing

We process your personal data based on:

  • Contractual necessity – to provide you with access to your purchased membership and services
  • Legal obligations – such as record-keeping for taxes and billing compliance

 

In addition, by completing your membership registration and submitting your personal details, you give your explicit consent for us to process your data as described in this policy.

We do not collect more data than is needed, and we do not use your data for purposes beyond what is listed here.

4. Data Retention

We retain your personal data only as long as necessary to:

  • Maintain your active membership
  • Fulfill any legal or accounting requirements


If you cancel your membership, it lapses, or request deletion, your data will be securely removed from our records after a reasonable retention period, unless required by law to retain it longer.

5. Your Rights

You have full control over the personal information you share with us.

At any time, you may:

  • Request a summary of the personal data we hold about you
  • Ask us to correct any inaccurate details
  • Request that we delete your information from our records

 

Please note: If you ask us to delete your information, we will no longer be able to provide access to your 51BLUE membership content, as this access depends on your personal identification.

To make any of these requests, simply contact us at: gino@51blue.com

We respond to all requests with care and within a reasonable timeframe.

6. Data Security

We take your data protection seriously.

Your data is stored securely in our WordPress system and protected using modern security tools, including firewall monitoring, password encryption, and access restrictions. Only authorized personnel have access to your data.

7. Third-Party Tools

We do not share your personal data with third parties for marketing or analytics purposes.

We do use a few trusted services to help us deliver your membership securely:

  • WooCommerce – to process orders and payments
  • PayPal – to handle secure payment transactions
  • LearnDash – to manage and deliver course content

 

These platforms are widely used, and each complies with global data protection standards. You can review their privacy policies on their websites.

8. Cookies and Tracking

At this time, we do not use cookies or tracking tools on our website.

If this changes in the future, we will clearly inform you and offer a simple choice to accept or decline non-essential cookies.

9. Contact Us

If you have any questions about this Privacy Policy or how your personal data is handled, please contact:

Gino Gross
51BLUE Founder and Data Controller: gino@51blue.com

10. Supervisory Authority

If you have concerns about how your personal information is handled, you are welcome to contact the Israeli Privacy Protection Authority for further support or guidance:

https://www.gov.il/he/pages/cpfta_privacyregulation

Our privacy policy was last updated on the 7 September 2025 

We value your privacy. By continuing to use this site, you agree to our privacy policy